Fachbereich Marketing Keyvisual

For our headquarter in Düsseldorf we are looking for you as

Senior Attribution Expert (f/m/x)

working type

full time

career level

professionals

Location

Düsseldorf

Company

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Fachbereich Marketing Keyvisual

TASKS WITH IMPACT

  • You are the central contact person for marketing analysis and handle corresponding inquiries
  • You conduct internal training on marketing analysis and the use of relevant tools
  • You assist in the utilization and interpretation of various attribution models (e.g., first-click, last-click, multi-touch)
  • You translate the results of attribution, MMM (Marketing Mix Modeling), and experiments into management-friendly presentations and dashboards
  • You support the implementation of the interplay between attribution, MMM & experiments with tool providers and teams
  • You are responsible for the maintenance and expansion of attribution and MMM tools.You gather requirements for Tableau dashboards for the utilization of attribution and MMM results, prioritize them, and align them with BI & dashboarding experts
  • You are responsible for the design and execution of experiments
  • You are accountable for interpreting the results of experiments and deriving recommendations for action
  • You ensure that experiments follow a hypothesis-driven and KPI-supported approach in close coordination with the business teams
  • You communicate insights to teams and management
  • You take on enablement and onboarding regarding attribution, MMM & experiments and manage the change related to these topics
  • You accompany the implementation of the relevant tech stack, take over requirements engineering, inform and support all relevant stakeholders, and ensure successful implementation

YOUR SKILLSET

  • Successfully completed studies with an analytical focus, in economics, business administration, statistics, or similar
  • Demonstrated experience with attribution and media mix models
  • Understanding of causality & incremental effects, as well as the implementation of quasi-experiments (when classical experiments are not possible)
  • Strategic and results-oriented mindset with a focus on achieving business outcomes through data activation strategies
  • Competence in using data and analytics tools for audience information and campaign optimization (e.g., Google Analytics or Adobe Analytics, Exactag, Adtriba, etc.)
  • Proficiency in data protection regulations, including GDPR, with a proven track record of compliance and data security protection
  • Demonstrated expertise in marketing and technology tracking methods, as well as consent management
  • Strong skills in planning, project coordination, and prioritization of tasks
  • Excellent communication and interpersonal skills, as well as the ability to collaborate with various departments and influence stakeholders
  • Good English skills, German is a plus

OUR BENEFITS FOR YOU

💻 We want you to feel comfortable at your job. That’s why you’ll receive your own individual work equipment.

🚀 Your personal development: We want you to grow with us. Become part of our mentoring program, make use of our E-learning platforms and take advantage of many more individual development offers.

🌴 30 days of vacation per year

📍 You like a hybrid working model? We offer a balance between mobile work and office days in a collaborative environment (average of 8 days/month)

🍒 Super Sale: Our employee discount for both online and in store is the cherry on the top. Not enough? More discount opportunities are available to you thanks to our corporate benefits.

🏋️ You like fitness? Great! Then our gym pass is just right for you.

🧃 Canteen & bistro, as well as free drinks

🎉 A positive and motivating environment & celebration of successes

✨ A positive and motivating environment & celebrating successes at regular company events such as DOClub, summer party, Women's Day, etc. 

DOES THIS APPLY TO YOU?

Then become part of our international company and send your application including your earliest possible starting date and your salary expectations.

As an international employer, we stand for equal opportunities and diversity. Therefore, we welcome applications from mothers, fathers, people with disabilities and people from the LGBTQIA+ community. Please let us know if, for example, we should use a gender-neutral pronoun, if you need barrier-free access to our offices or if you want us to allow more time for the application process.

We can´t wait to meet you!

Questions about application?

Hey, I'm Bastian. You’ve got questions about your job application? I’m here to help you.

Bastian Musiolik
Bastian Musiolik

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    DOUGLAS is the number one omnichannel premium beauty destination in Europe. The company is inspiring customers to live their own kind of beauty by offering a unique assortment online and in around 1,850 stores. With unparalleled size and access to customers, DOUGLAS is the partner of choice for brands and offers a selected range of selective and exclusive brands as well as own corporate brands. The assortment includes fragrances, make-up, skin care, hair care, accessories as well as beauty services. Strengthening its successful omnichannel positioning while consistently developing superior customer experience is at the heart of the company’s strategy “Let it Bloom – DOUGLAS 2026”. The winning business model is underpinned by DOUGLAS’ omnichannel proposition, leading brands, and data capabilities. In the fiscal year 2022/23, DOUGLAS generated sales of 4.1 billion euros and employed around 18,000 people across Europe.